Inventor & Founder

Matt invented the brake power meter during his PhD and risked it all to make BrakeAce happen. Ex-elite racer. Coaches riders from grassroots up to World Cup. Requires 4 coffees and at least 1 ride daily.



Rolf is our sensor wiz. He's been in multiple tech startups in Silicon Valley and has built power meters for major brands. He was the first industry guy to believe BrakeAce had legs. Die-hard commuter.


Co-inventor & Physics Guru

Dr Fink is a world-leading biomechanist, and our go-to guy for new algorithms. Rides 400+ km/week, every week. Once went 10 years without eating a burger because he "didn't pass a burger place".

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MTB PhD Ltd.