Inventor & Founder

Matt invented the brake power meter during his PhD and risked it all to make BrakeAce happen. Ex-elite racer. Coaches riders from grassroots up to World Cup. Requires 4 coffees and at least 1 ride daily.



Rolf is our sensor wiz. He's been in multiple tech startups, successful crowdfunding campaigns & developed power meters for major brands. First industry guy to believe BrakeAce had legs. Rides all the bikes.


Co-inventor & Physics Guru

Dr Fink is a world-leading biomechanist, and our go-to guy for new algorithms. Rides 400+ km/week, every week. Once went 10 years without eating a burger because he "didn't pass a burger place".

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